One of the most exciting PR projects Brooke Buckland has been working on this year is the Cape Town, South Africa leg of the Formula E - scheduled to take place in the city in early 2022.
In a huge sporting and economic coup, the city joins some of the globe’s most iconic locations -- including Monaco, Paris and Hong Kong -- in being named one of the host cities for the all-electric ABB FIA Formula E World Championship.
The event also provides an opportunity for Cape Town and the country to demonstrate its environmental, commercial and technological credentials on a global scale. Formula E is seen as a catalyst for innovation, investment and job creation in the much-needed e-mobility and sustainable energy space.
Keep an eye out for an announcement on the route, which will be made in the next few months.